"Due to limited internal marketing resources we commissioned zeroG to project manage the entire suite of marketing for Peppercorn Apartments. Working directly with internal departments within MAB as well as the external Sales Agents, Nick and the team at zeroG delivered a refreshed brand and suite of marketing materials as well as handling the day-to-day running of the project from scheduling, budgeting, advertising and supplier liaison to managing the expectations of key internal stakeholders and ensuring the Sales Team has everything they need to deliver successful results."
Melita Brown, MAB Corporation
Completely re-designing the brochure, we incorporated a beautiful gloss hi-bulk varnish to the logo and design elements on top of an uncoated stock. This created a real wow factor and enhanced the feeling of quality in the project branding – quality that is mirrored in the development itself.
To appeal to the youthful first home buyer target market and to showcase the developments’ superb location, we designed a comprehensive iPad app for Peppercorn Apartments. With a clean easy to navigate design, working with our friends at Liquid Digitial we incorporated project background information, amenity maps including Google Street View for orientation, floorplans and a registration page.
Needing some strong hero imagery for the campaign, we embarked on a new shoot at University Hill, with a dawn shoot to highlight the amazing lifestyle options available to residents – the park opposite the development and the extensive network of trails and wetlands that surround the area.
Call or email us to discuss how we can help with the branding and marketing for your next residential development project.
